Dieline
Adair wanted our branding to be integrated into the packaging which is exactly why we chose to use the crystal ball cut out. The crystal ball is the key point to Adair's brand and thus it made the perfect window to showcase our newest item!
We chose this box style to fit two of the new USB products per package so our lovely customers can keep one for themselves and potentially gift the other to someone who creates a little bit of magic in their life!
Graphics
Adair hopes to mystify the viewer of the package with these graphics. Using the color palette from the brand guide, Adair's graphic team carefully chose the mushroom imagery to capture the viewers interest by using quality graphics intertwined with the smooth gradients used without the rest of the box design.
Rendering of Package
VS
Final Product
